Percentage of Bookings by Source Report

What is included in the report?

This report breaks down by franchise, the percentage of bookings specified by date range within the source categories.

Details

1. Number of Bookings

• Definition: Open, in progress, or completed revenue jobs in the selected date range.
  • The revenue is going off of the total revenue from the work record.

2. % of Bookings

• Definition: The percentage or portion of a company's bookings that can be attributed to a particular source category.

3. Total Revenue

• Definition: The total dollar amount that came from a particular source category.

4. Cost

• Definition: The total source cost. The Total Column should match the Total cost in the Advertising report. 

5. ROI

• Definition: Total Revenue % Cost

6. CPO

• Definition: Cost % Bookings(Advertising Report)